Trust Flow (commonly referred to as TF) is quite a critical SEO metric that is used to assess the value of a website, with a scale of 0 to 100. For most websites, having a score of 50 is a great goal to have but if TF is under 10, this is a huge problem that has to be assessed as soon as possible.
There is a direct connection between search engine performance and trust factor. You need to measure it because of various possible reasons, including:
- Analyzing your competition
- Identifying toxic backlinks to disavow them
- Revealing new keywords to use
- Discovering linking opportunities
- Evaluating linking opportunities
- Recovering from link fines
Since you are reading these lines, you most likely know about trust flow and you understand how important it is. With this in mind, let’s jump straight to the important topic of how to boost website trust flow.
Create A Strategy For Boosting TF And Stick To It
The strategy you create needs to consider the following:
Look for top online consulters, bloggers, celebrities, and different thought leaders with the purpose of getting a backlink. Always think about the main keywords during the search and analyze the TF of the considered influencers so that they are as high as possible.
Use Seed Sites
You want to use seed sites in order to publish guest posts. Here you need to elevate SEO writing skills and only consider publishing content on websites with a TF of over 10. Also, always look for those that offer dofollow links in their guest posts.
Use Internal Linking
There is a surprising number of websites that have no internal links in the published articles. Do not make this mistake and always link to other relevant internal pages as content is created.
Audit Your Backlinks
You should always keep a close eye on your backlinks. Whenever you identify some that are toxic, remove them so that you can keep TF high.
Create Very High-Quality Content
Always do all that you can to write and then publish high-quality content. You can focus on various content types, like reviews, interviews, and informative articles. Regardless of what you want to create, make sure that it is of the highest possible quality you can offer so that you can gain organic backlinks that can increase trust flow.
Gain High-Quality Backlinks
A huge part of TF is made up by the backlinks that your website has. You want to get as many as possible from other sites with a really high trust flow rating. This can be done by buying backlinks but if this is your choice, you have to be extremely careful. It is very easy to fall victim to dishonest sellers and the truth is the best way to handle paid options is to talk directly to websites where you want a link so you can use sponsored content.
There are numerous options available when it comes to getting free high TF backlinks. The most common one is to use community-based platforms. For instance, you can write good content and then share it on Reddit, Steemit, and Medium.
Make sure you choose social media communities, sites, and forums that are closely associated with the interests of your audience. This does wonders in increasing link profile, brand recognition, and will also attract some useful visitors.
Don’t Forget About Local Listings
Permanent and numerous website mentions on local relevant directories can be very effective. They are a great trust signal that can increase TF. This is especially the case when referring to local search results. The most important directories to consider are Google My Business, Yelp, and Bing Places, but there are surely countless others that are perfect for the industry you operate in.
Avoid The Common Errors
It is very important that you only use white hat strategies to boost your trust flow. For instance, spam links are very bad for your visitors and are often produced by malicious software. The best example of spam link is seen in comments section. Also, there are many websites that lease links or sell them. It is generally better to use organic strategies. If you decide to go the paid route, you have to be extremely careful.
The last thing that should be mentioned is that you should never use private blog networks (PBNs) in order to increase your trust flow. Value is not at all high and these networks are only created in order to sell links. Content is almost always low-quality and the link you get is not valuable.
Remember that all artificial tools are harmful. You only have to use those tools you have access to that are natural and organic. If you do that, you can increase TF. If you do not, the opposite happens.